Venetian shoe cream is a favorite of shoemakers and wearers alike. The product contains natural oils and waxes as well as cleaning agents. This means it cleans, conditions and shines. It has been available since 1907 and is made by a small firm called C. A. Zoes based in Chicago.
Leather, unlike rubber or synthetic fibers, needs to be treated with great care to look its best. Think of it as the covering of a living animal, receiving all the oils necessary to keep it soft, pliable and breathable. No wonder it becomes stiff and dry when not treated. The main culprits are heat and caked on mud. Continued flexing of dirty, brittle leather causes a breakdown of fibers and cracking.
In order to prevent cracking, preventative maintenance is imperative. Lubrication is necessary for the leather to breathe. A decision about which product to use may be difficult as there are so many available at local and online stores. Bear in mind that not all products are equal and also that there are different types of leather, requiring particular products. Some products are more suited to certain types of leather than others. Another factor to bear in mind is that application needs to be done on a consistent basis to achieve optimum results.
The label on this quality cream says that it works on calfskin, patent leather and kid. Horween Leather Company, well known for their high quality leathers, says on their website that this product is well suited to a variety of leather types, including Chromexcel, Essex and Shell Cordovan. This recommendation from an actual manufacturer carries weight. If properly taken care of, shell cordovan can last for over 30 years. Many find that it looks better with age, as it develops a nice patina.
The product is available from online vendors. Buying such a product online and having it shipped, is still relatively inexpensive in comparison with the cost of some products of this kind. There is a 32oz tin with a great retro look available for those with an addiction to shoes and many shoes to polish. However, there are also smaller bottles of 5oz available as well.
The consistency is fairly thick, making it easy to apply. Many people tend to use too much product and in fact only a small amount needs to be used at a time. Surface dirt needs to be removed and the bottle shaken before application. It can be applied evenly with a cloth or worked in with fingertips if this is preferred. To produce a high finish, all that is required is buffing with a soft, dry cloth.
The product can enter the brogue holes on shoes when applied. Do not be concerned about this as long as it is brushed before leaving too long. One of the reasons why it needs to be applied sparingly as it contains turpentine which can remove some of the polish.
Even old shell shoes that have been dull for years can benefit from being treated with Venetian shoe cream. Its neutral color means it works with all colors of leather, a particularly helpful aspect when caring for two tone shoes. With a little preventative maintenance, there is no reason why leather shoes should not look their best, even after many years of wear.
Leather, unlike rubber or synthetic fibers, needs to be treated with great care to look its best. Think of it as the covering of a living animal, receiving all the oils necessary to keep it soft, pliable and breathable. No wonder it becomes stiff and dry when not treated. The main culprits are heat and caked on mud. Continued flexing of dirty, brittle leather causes a breakdown of fibers and cracking.
In order to prevent cracking, preventative maintenance is imperative. Lubrication is necessary for the leather to breathe. A decision about which product to use may be difficult as there are so many available at local and online stores. Bear in mind that not all products are equal and also that there are different types of leather, requiring particular products. Some products are more suited to certain types of leather than others. Another factor to bear in mind is that application needs to be done on a consistent basis to achieve optimum results.
The label on this quality cream says that it works on calfskin, patent leather and kid. Horween Leather Company, well known for their high quality leathers, says on their website that this product is well suited to a variety of leather types, including Chromexcel, Essex and Shell Cordovan. This recommendation from an actual manufacturer carries weight. If properly taken care of, shell cordovan can last for over 30 years. Many find that it looks better with age, as it develops a nice patina.
The product is available from online vendors. Buying such a product online and having it shipped, is still relatively inexpensive in comparison with the cost of some products of this kind. There is a 32oz tin with a great retro look available for those with an addiction to shoes and many shoes to polish. However, there are also smaller bottles of 5oz available as well.
The consistency is fairly thick, making it easy to apply. Many people tend to use too much product and in fact only a small amount needs to be used at a time. Surface dirt needs to be removed and the bottle shaken before application. It can be applied evenly with a cloth or worked in with fingertips if this is preferred. To produce a high finish, all that is required is buffing with a soft, dry cloth.
The product can enter the brogue holes on shoes when applied. Do not be concerned about this as long as it is brushed before leaving too long. One of the reasons why it needs to be applied sparingly as it contains turpentine which can remove some of the polish.
Even old shell shoes that have been dull for years can benefit from being treated with Venetian shoe cream. Its neutral color means it works with all colors of leather, a particularly helpful aspect when caring for two tone shoes. With a little preventative maintenance, there is no reason why leather shoes should not look their best, even after many years of wear.
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